Article by Vegan Life Magazine
Fry Family Food Co. Reveals new products for 2020
The international vegan food brand has launched two new lines for 2020.
Fry Family Food Co, will be releasing two plant-based pizzas and fishless fillets.
The Fry’s fishless fillets will be joining the brand’s classic Crispy Prawn-Style Pieces, with succulent fish-style plant protein coated in a crispy tempura batter with added flaxseed oil for beneficial omega fats.
Two mouth-watering new pizzas will also be launching later this year – a Smoky BBQ Woodfired Pizza and a Mediterranean Woodfired Pizza.
In the last 12 months, The Fry Family Food Co has grown by more than 211 per cent, reaching sales of £5.6 million.
International marketing director at The Fry Family Food Co, Tammy Fry, commented: “2019 was a huge year for us, and this is just the beginning of another very exciting year, with the introduction of our first exciting new lines.”
“We’re always developing our product range, taking on board feedback from customers. Fry’s fans asked, and we listened. Plant-based pizzas have been one of our most requested new products so we’re excited to be able to announce they’re coming to stores this year.”
“Crispy prawn-style pieces are also some of our bestselling products and we think our fishless fillets will be the perfect addition to our plant-based portfolio! There is no reason why people who enjoy the taste of meat and fish can’t still do so, without the environmental and ethical impact. That’s our philosophy.”
“Keep an eye on our social channels for the official launch date of our pizzas and your nearest Fry’s stockist, and for some more exciting new products in the pipeline.”
The fishless fillets launched in Tesco this January. The pizza’s are launching later this year with stockists to be confirmed.
Other Fry’s products are available in Tesco, Sainsbury’s, Morrison’s, Holland & Barrett and wholesale outlets across the UK and overseas.
For more information about Fry’s, please visit their website.