Article by Plant Based News
A new gluten-free and vegan macaroon is set to launch in Tesco this month.
Mrs. Crimble’s Vegan Choc Macaroons are an alternative to the classic Mrs. Crimble’s Macaroons – with the brand describing the product as an ‘obvious next step’.
Each macaroon contains 150 calories. A pack, which retails for £1.79, contains six of the cakes.
“We’re incredibly proud to have taken the Mrs Crimble’s brand on to the next stage of free-from indulgence by creating a vegan-friendly version that tastes as good as our original recipe,” said Bryan Martins, marketing director at Wessanen UK.
“The challenge was to remove the egg ingredients while maintaining the same delicious taste and wonderful texture.
“Without the eggs the macaroon still holds together with all the other ingredients, resulting in a deliciously, moist and moreish treat for our vegan and gluten-free consumers.”